Showing posts with label Traffic jam. Show all posts
Showing posts with label Traffic jam. Show all posts

Wednesday, 10 December 2008

Sell Bread When There Is Traffic Jam

I was listening to Radio Indigo today and the RJ was asking what do people (especially in cars) want when  they are stuck in traffic.Traffic in Bangalore is one of the worst ones in the country(even ex-pats agree).Many listeners were calling in and giving suggestions like pollution masks, magazines, DVD's etc. image

One of the interesting suggestions was given by some girl named Ashwati.She told everyone will want to eat something during times in which they are stuck in traffic.Biscuits,chocolates or salted snacks or some munchies like that.She even mentioned even though it is obvious,nobody is doing it.

When I thought about it I found it really practical. The idea is that imagemorning many skip breakfast, in evenings they would be tired  and would be rushing to eat something.But when they are stuck in traffic they cannot get out of their vehicles to go into some shop to buy the munchies.  

That's a great news for fast food vendors out there to add more imagesales.Think about it,people who have small shops on busy junctions can  have a tray lined with branded snacks which will be easily picked by consumers. The kiosk vendors like steamed corn or Frankie rolls freshly prepared stuffs neatly packed could be sold very easily.

"Every adversity is a opportunity for those with a positive attitude"