Neha sent me this pic, which shows the influence of Google among common public.It's actually a name board of cart selling Golas (Kala Khatta), a type of Indian snow cone . Until recently GOOGLE never advertised , atleast not in India.Only after the introduction of sms search,I could see heavy outdoor advertisements because its not just netizens anymore ,but it even wants to tap mobizens (my term for heavy mobile users) who are a growing segment-(mobile downloads are the latest rage) .
After seeing these pic,I think Google will become a familiar name among masses(or is it already??).How many web portals can achieve this?? Yes Yahoo! also has started putting ads in city busses,but to what extent it has reached the masses?? I guess very little.
Obama mania is another example of this type of buzz, I mean even regional magazines had pictures,jokes,trivia,etc about him and it was one of the hot topics discussed even in tea stalls,lunch breaks etc. But atleast in that the mass media were hyping about it.
But in this case , I guess it just spawned ... way to go Google!!
such an attempt is for the 1st time..i guess...but i am wondering...whether the advertisement is done by google itself or is it's so famous among the masses that the normal gola sellers hv used t as an innovative idea to advertise...i guess.......
ReplyDeleteGood one MJ. Mobizens! Welcome to Laxmitionary.
ReplyDelete@ Neha : I don't think Google has played any part in this...may be a netizen friend had given this idea ...but yes its true its popularity is increasing
ReplyDelete@Tiger :thanks vamshi :)